In celebration of the 15th anniversary of the Heavenly Bed and the brand’s commitment to a great night’s sleep, Westin Hotels & Resorts today pulled the covers off the next stage of its year-long Well-Being Movement. Westin announced a partnership with Lark Technologies to create a Sleep Sensor Wearable-Lending program.
Beginning today and available through the month of November, guests at participating properties, including The Westin New York at Times Square, The Westin Singapore, The Westin Dubai Mina Seyahi, The Westin Frankfurt, The Westin Cape Town, The Westin Sydney, The Westin Abu Dhabi, and The Westin Palace Milan, are invited to try the Lark Up Sleep Monitor, Silent Alarm Clock, and Personal Sleep Coach during their stay. This wearable technology was developed to help users achieve optimal sleep through sleep pattern tracking and virtual coaching and is the perfect complement to the brand’s renowned Heavenly Bed, Westin says. Westin also announced the newest member of the brand’s Well-Being Council, Lark Technologies founder Julia Hu, who will lend the expertise of the Lark Health Committee, a world-class group of health and behavior experts from Harvard and Stanford, on all things sleep to support the brand’s Sleep Well pillar.
“As the Heavenly Bed celebrates a monumental anniversary, it’s befitting that Westin is evolving its commitment to sleep by using technology to uncover the next discovery in sound slumber,” says Brian Povinelli, global brand leader of Westin Hotels & Resorts, in a release. “Partnering with Lark Technologies will allow Westin guests to achieve their best sleep through a series of personalized coaching tips rooted in science. This is a milestone and a great example of knowledge being power when it comes to promoting a foundational aspect of well-being: sleep.”
Julia Hu, Lark Technologies founder, says, “Sleeping better, as a part of getting fitter and stressing less, has been a big focus of mine and the Lark Health Committee. Our world-class Health Committee has been working closely with our product team to design our product experiences, and we are now excited to be a part of the Westin Sleep Well campaign, so that guests have the opportunity to start the day off right, happier and healthier.”
According to Lark, its products boast the following features:
- Even Better Sleep: The Lark Up combines a scientific sleep monitor with an expert-based app, which has significantly improved 70% of users’ sleep within just 1 month.
- Tracking: Lark’s scientific sleep monitor tracks millions of micro-movements during the night so users can review their sleep patterns in the morning and track improvement over time, tagging the factors that are affecting their sleep.
- Virtual Coaching: Guests can see advanced data visualizations of their sleep patterns and receive expert explanations of the problem areas, easily tracking their progress over time.